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Crimson and Clover - Tommy James & The Shondells - w/lyrics

Crimson and Clover - Tommy James & The Shondells - w/lyrics

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TitleCrimson and Clover - Tommy James & The Shondells - w/lyrics
AuthorKeith “Hollywood” Sousa
Duration4:04
File FormatMP3 / MP4
Original URL https://youtube.com/watch?v=7RtRRpH3YvQ

Description

"Crimson and Clover" is a 1968 song by American rock band Tommy James and the Shondells. Written by the duo of Tommy James and drummer Peter Lucia Jr., it was intended as a change in direction of the group's sound and composition.

"Crimson and Clover" was released in late 1968 as a rough mix after a radio station leaked it. It spent 16 weeks on the U.S. charts, reaching number one in the United States (in February 1969) and four other countries. The single has sold 5 million copies, making it Tommy James and the Shondells' best-selling song. (Note: the RIAA did not award a gold record so the 5 million sales number is not officially acknowledged.) It has been covered by many artists including Joan Jett and Prince.

In 2006, Pitchfork Media named it the 57th best song of the 1960s.

Following the release of "Mony Mony", Tommy James wanted to change direction of the group's sound, and began producing his own material. At the time, James said this was out of "necessity and ambition", wanting to move from singles into albums. He departed from the group's principal songwriters Bo Gentry and Ritchie Cordell, and was given complete artistic control by Roulette Records.

The title, "Crimson and Clover", was decided before a song had been written for it. The combination of unknown meaning came to James as he was waking up, comprising his favorite color – crimson – and his favorite flower – clover. (There is also a species of clover native to Europe called the crimson clover.) A song to fit the phrase was written by Tommy James and bassist Mike Vale, but was scrapped. His following collaboration with drummer Peter Lucia, Jr. was more successful (Lucia has said that he himself came up with the Crimson and Clover phrase while watching a high school football game between his hometown Morristown (NJ) Crimson and Hopatcong (green, or "clover")). During the song's production, Roulette Records wanted a new single, so the group agreed to release "Do Something to Me" to gain time to complete the song.

"Crimson and Clover" was recorded in late 1968 in about five hours and is one of the earliest songs recorded on 16-track equipment. Tommy James played most of the instruments, while Mike Vale played bass and Peter Lucia, Jr. played drums. The song contains a tremolo effect on the guitar, set so that it vibrated in time with the song's rhythm. Near the end of the recording, the band had an idea of utilizing the tremolo effect with vocals. To achieve this, the voice microphone was plugged into an Ampeg guitar amplifier with tremolo turned on, and the output from the amplifier was recorded while James sang "Crimson and clover, over and over".

Tommy James made a rough mix of "Crimson and Clover" to show to Roulette Records executive Morris Levy for evaluation. The band was still intending to improve on the mix with ambient sound and echo. A few days later, James stopped at Chicago radio station WLS, where he had previously had a positive experience, to get their reaction. After an interview discussing the single, he was persuaded to play his copy of the rough mix off-air for WLS. Unbeknownst to James, the station recorded the song which they aired with little delay – in November 1968 – as a "world exclusive".

Morris Levy had initially pleaded with WLS not to play the record prematurely, before its release, but listener response changed his mind. Roulette Records produced a specially pressed single and shipped it to listeners who called about the song. Eight hundred copies were also sent to WLS for promotional purposes. Levy refused to let James produce the final mix he wanted, and the single was released using the rough mix, with "Some Kind of Love" as its B-Side.

"Crimson and Clover" entered the U.S. charts on December 14, where it stayed for 16 weeks on Billboard Hot 100 and 15 weeks on Cash Box Top 100. Following a performance of the song on The Ed Sullivan Show on January 26, it became number one on February 1, 1969, a position held for one week on Cash Box Top 100 and two weeks on both Billboard Hot 100 and Record World 100 Top Pops. Internationally, the song reached number one in Canada, Germany, New Zealand, Singapore, South Africa, and Switzerland. It also charted in Austria, Brazil, France, Holland, Italy, Israel, Malaysia, Mexico, Philippines, and Puerto Rico. Despite this, the song did not chart in the United Kingdom.

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